About Us

No matter whether you're doing basic repairs and maintenance, modifying your car's street appeal and performance, or adding high-tech lighting and electronics, our great selection of brand name products and knowledgeable associates will ensure success with all your automotive projects.

Our Mission
Why We Exist

We offer the finest and widest variety of automotive parts and accessories using state-of-the-art technologies, and employ the most dedicated and creative team members.

Our Mission

These individuals focus on exceeding expectations of customers who want the exact component at the best price in the quickest time. Our goal is to provide a WOW experience during every customer interaction.

Whatever you need, whether it's a replacement part to fix a broken down vehicle, a crash part to repair a vehicle from an accident, perhaps a new set of custom wheels and tires, or something to make it flashy or faster, lifted or lowered, we will be your one-stop shop.

We fulfill our mission daily with enthusiasm and optimism, learning from our ongoing opportunities and successes. We enjoy a modern yet tricked out work atmosphere while ensuring a true learning environment to develop our people.

Our Team

Our Team

Team members are the heart of CARiD. Cutting-edge sales and service teams are key to our success. We also support a balance between professional and personal lives as their overall well-being is critical to our continued growth.



CARiD is one of the largest privately owned marketers of automotive products. Many of our suppliers also supply the OE manufacturers. Our vendors are held to the highest standards in quality, information and fulfillment.

Our Culture

Our Culture

These values define our culture: we are passionate about our customers; we value each other as individuals; we give ourselves the tools to succeed; we are proud of our products and services; we continually strive to be the best.

How We Succeed
Our Experts

We take pride in being a diverse organization. We recognize and respect each other's differences and actively work to benefit from these distinctions. We maintain the highest level of professionalism in our interactions while fostering an environment of open, clear, and consistent communication.

  • Gerald MGerald MOperations
  • Mike MMike MWheels & Tires
  • Maggie EMaggie EHuman Resources
  • Kevin RKevin RResearch & Development
  • Ryan GRyan GCustomer Care
  • Richard RRichard RProduct Training
  • Seth GSeth GOperations
  • Rob LRob LOperations
  • Leslie PLeslie PMarketing
  • Alex DAlex DProduct Advisor
  • Mike GMike GProduct Training
  • Chris AChris AWheels & Tires
  • Ben MBen MProduct Advisor
  • James VJames VMarketing
  • Dan GDan GProduct Advisor
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1 Corporate Drive
Cranbury, NJ 08512 USA
Phone: (800) 505-3274
Fax: (609) 964-1983
Where We Are Going
Our Future
Our growth will never make us lose sight of our humble beginnings.

CARiD doesn't just sell products, we market them to a huge customer base that shows world-class representation of our vendors' products. As large as we have become, the family atmosphere that has been a part of CARiD will always remain. From our founders right through our newest employees, we will ensure that the passion for the automotive business, the compassion for all of our staff, and the devotion to satisfying each and every customer makes us like no other business.


Low Prices Price match guarantee
Guaranteed Fitment Always the correct part
In-House Experts We know our products
Easy Returns Quick & Hassle Free

All manufacturer names, symbols, and descriptions, used in our images and text are used solely for identification purposes only. It is neither inferred nor implied that any item sold by CARiD.com is a product authorized by or in any way connected with any vehicle manufacturers displayed on this page.